Video With Reach
Power Story is your voice, multiplied
One person's voice can only carry so far.
Power Story is a word-of-mouth marketing tool that uses video to amplify a message. What if you could form a crowd around your concept? Turn your idea into a movement through our crowdsourced stories? With Power Story you can collect testimonials, create diaries, and tell stories that move people and achieve unthinkable reach. Because we all know, people trust recommendations and opinions from people they know.
You already know how to use the story mode on platforms like Instagram and Facebook. Power Story has the same simple functionality, but it’s meant for people on a mission.
Power Story allows you to custom-brand content, solicit submissions, share content on any platform, analyze campaigns, and spread a message. It’s the perfect tool for marketers, creators, businesses, and political movements that create authentic content that resonates.
Featured Stories
This Woman Votes! is a video series reflecting the personal stories of why women are voting this November. Upload YOUR 30 second video to inspire and empower others to vote this November, too.
This Woman Votes! is a video series reflecting the personal stories of why women are voting this November. Upload YOUR 30 second video to inspire and empower others to vote this November, too.
Try Power Story today. It’s Free. It’s Easy. It Amplifies. Start Here
Who is Power Story for?
Whether you’re a marketer gathering up raving fans, a creative looking to share ideas, a business seeking feedback, or a non-profit starting a movement, Power Story is for you. Below are a few projects that Power Story can help you amplify.
- Testimonials with that human touch
- Customer-generated experiential videos
- Targeted messaging for your custom audience
- Stories with heart
- Debates that ignite
- Ideas that inspire action
- Experiences, documented collaboratively
- Step-by-step tutorials
- Surveys for customers or prospects
- Progress reports that show instead of tell
- Solutions, solved collaboratively
- Stories that build movements and social campaigns
- Video petitions that demand social justice
- Fundraisers to bolster your cause
- Testimonials to boost your reputation
Power Story is word-of-mouth marketing for the digital age
In 1955, Harvard University published a book that 7 out of 10 consumers are more likely to make a purchase with a recommendation from someone they know vs. an advertisement.
In 2018, Nielson reported that 84% of consumers say they trust recommendations from family, colleagues, and friends about products and services – making these recommendations the highest ranked source for trustworthiness.
84%
What makes Power Story different?
Power Story is the only platform specifically designed to boost your message with collaborative video. It’s simple to use, effortless to curate, and easily shareable. Because Power Story isn’t native to one particular social media platform, you can create your message once, and grow it anywhere.
Plus, unlike user-generated content that relies on hashtags, you can control all the videos that get added to your story before they go live. No worrying about non-sequiturs or inappropriate content. Create a campaign without fear.
Videos on Power Story are sixty seconds or less. Why?
We want your stories to be a success! Over two-thirds (68%) of viewers will watch your video all the way to the end if it’s under 60 seconds.
If you want to get your message in front of an audience, make it short and sweet. The longer a video plays, the more your audience dwindles.
Short, easily digestible videos on Power Story can be shared natively on most platforms, including Instagram, LinkedIn, and Facebook, as well as embedded on your website.
And the best news? It’s never been easier to make short videos. Your smartphone, equipped with a built-in high-quality camera, is all that you need.
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